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Showing posts from March, 2020

How To Create Enhanced Brand Content & A+ Content For Sellers On Amazon

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                            Amazon is the highest revenue-generating eCommerce industry that has the largest marketplace in the world. The larger the market place, the higher the competition. With high competition, sellers are more careful about their listing than ever before. The A+ Content Manager (EBC), adds an additional push to your Amazon Listing. We encourage all Amazon sellers to take advantage of Amazon’s enhanced brand content or A+ content manager for their product descriptions, in order to attract attention and drive conversions. It will also give you the opportunity to explain more about your products. It allows you to create enhanced description pages, including images and formatted text using templates. This makes your product stand out from the crowd. You can highlight your brand and can explain about your brand.Amazon,s Enhanced Brand Content allows you to put a name and a face on your bra...

Importance And Uses of Amazon PPC Or Sponsor Ads

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What is Amazon PPC or Sponsored Ads? Amazon sponsored ads use a method called pay-per-click (PPC). Pay-per-click is an advertising method wherein the advertiser only pays for the ad once a potential buyer clicks on the ad to view their product. This method is also called CPC(Cost Per Click). PPC works differently than pay-per-mil advertising PPM, which is an impressions-based method of advertising like Facebook uses. With PPM, the advertiser pays for every 1,000 people who see the ad, versus those who click on the ads . Where do Sponsored Product ads appear on Amazon? Sponsored product ads can appear on Amazon in a variety of places, such as: Amazon’s search engine results page: - When a buyer logs onto Amazon and types something into the search bar, Amazon loads a page full of results. Headlines: - branded products on Amazon that have three or more products in their catalog can purchase headline ads. These ads often appear at the top of the Amazon Search Page. Product p...